Coming soon in the 5 & Dime

{view entire event calendar}
The Sir Francis Drake Hotel is offering a Be a Kid Again Holiday Tea. (Photo courtesy Sir Francis Drake Hotel)

Christmas Tea: the 2014 round-up (Pinkies up!)

When my son and I experienced our first Christmas Tea last year, we had so much fun that we vowed to make it a yearly event. … {more}


LHS membership: is it worth it?

I'm a big fan of the Lawrence Hall of Science, and science museums in general, but is the price of membership really worth … {more}


It’s that time of year: Winter Camps for East Bay kids

Call it childcare or call it camp: sometimes we need to give kids a fun place to go during school vacation days. Here are … {more}

Fairyland's Jolly Trolly

How do you encourage your children to give back?

This holiday season our children are very focused on toys and gifts. For themselves. More than any other time of the year, we … {more}


Thanksgiving Weekend Planner

We hope you all have a wonderful family-friend-food filled Thanksgiving. Once the big feast is over, head out to enjoy the … {more}

Christmas tea in the Bay Area

Our holiday traditions start with high tea

Thanks to Berkeley mom Lisa Fontaine for contributing her holiday tea traditions today. Over the years, our family has … {more}

Ghirardelli Square tree lighting in San Francisco

2014 Holiday tree lightings in the East Bay & San Francisco

I have such romantic ideas about public tree lightings. In my imagination, the children are bundled up all cozy and snug from … {more}


Top picks for active toys and pretend toys from Five Little Monkeys (sponsored)

Through a holiday partnership with Five Little Monkeys toy store, we are pleased to present you with a list of gift ideas for … {more}

Elinor Friend Playground at the SF Zoo is amazing

The San Francisco Zoo is full of surprises

Tucked away by Ocean Beach, it took nearly an hour to get to the San Francisco Zoo from my house so it felt more like a … {more}


Indoor fun in the East Bay: 8 things to do on rainy days

  Studio Grow in Alameda Wow, can the time pass slowly inside the house on a rainy day! Here are 10 things for East … {more}

From Kid2Kid toy exchange in South Berkeley

Kid to kid toy exchange, what a great idea!

We're happy to introduce you to From Kid 2 Kid, a toy swapping service and part-time play space in the Lorin District of … {more}


Weekend Planner (Nov 22 + 23)

Visit West Berkeley Library for a Saturday Storytime. (Or chase your toddler around the library while the other well behaved … {more}

{510} Families Baby's Day Out at Brushstrokes

{510} Baby’s Day Out at Brushstrokes with TotSpot

We are pleased to announce another fabulous event for readers! We have partnered with some local … {more}


Reader tip: Spring baseball sign-ups right now

North Oakland/ South Oakland Little League (AKA NOLL/SOLL, which includes Berkeley south of Virginia) registration is now … {more}

Nana's Sewing birthday parties at your house

Birthday party entertainment: Nana’s Sewing Parties

This post was sponsored. Nana's Sewing was started by Jackie and Mallory, two best friends who love crafting, sewing, and … {more}


Sports Basement Berkeley: What’s in it for you?

This weekend, the {510} Families families had a great time saying hello to readers at Berkeley's new Sports Basement store … {more}


East Bay Kids Birthday Party Guide

Are you planning a child's party? Let us help. Click on a category below to browse listings. Indoor birthday party … {more}

Kaia Fit Oakland

{510} Family Faves: Mary McQueen, Oakland mom of three

Mary McQueen is a fitness guru among moms in Oakland. Formerly overweight herself, she now teaches Baby Boot Camp; runs a … {more}

Stateside Bakery brought to you by Cupkates

Stateside Bakery for treats you’ll both love

I grew up on Hostess Twinkies and Pop Tarts; it even says so on our About page. But now, I'm a Berkeley mama and my children … {more}


Weekend Planner (Nov 15 + 16)

Perfect your pie decorating skills before the big day - Williams-Sonoma's Junior Chef Class will help you do just … {more}

This is our guide for parents to have more fun with their kids in the East Bay. You’ll find free and cheap activities for babies and kids in Oakland, Berkeley and surrounding areas.

Discover what you can do this weekend, where you can play, and how to find everything an East Bay family needs. Help us build this community: submit tips and make comments. Find us on Facebook and Twitter. Thank you for visiting.

– Heather & Whitney, The Rookie Moms